Ada Zanditon Backs Fashion Revolution Day

Ada Zanditon joins a group of designers and celebrities who will turn their clothing #insideout for Fashion Revolution Day – to call for better connections and transparency across the entire fashion supply chain.


Ada Zanditon, along with some of the biggest names in ethical fashion including Livia Firth, VV Brown and Mary Portas, have been photographed with their t-shirt inside out by famous British portrait photographer Trevor Leighton.


Ada is thrilled to be part of the inaugural Fashion Revolution Day on Thursday 24 April 2014. The designers and celebrities have joined forces with people in more than 50 countries around the world for one day to raise awareness of the fashion industry’s most pressing issues and show that change is possible.


Fashion Revolution Day marks the first anniversary of the Rana Plaza factory disaster in Dhaka, Bangladesh which killed 1,134 people, and injured many more, when the factory complex collapsed. Today, people are still suffering as a direct result of the global fashion supply chain. Fashion Revolution Day says ‘enough is enough’.


Fashion Revolution Day wants people to change the way they look at the clothes they wear with the challenge: Who Made Your Clothes? Members of the public can show their support by wearing an item of clothing inside out, photographing it and then sharing it on social media with the hashtag #insideout.


Other celebrities who have been photographed include eco-journalist Lucy Siegle, Baroness Lola Young, soul diva Mica Paris, Olympic gold medallist Louis Smith, actress Jane Horrocks, broadcaster Julie McDonald, Daily Mail journalist Liz Jones and DJ and record producer TEED.



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