Barefoot SOS Rebrands Rosa Mosqueta Range As Repair And Renew
The first products to be rebranded will be the range’s three daily essentials, including the Intensive Treatment Oil, Daily Replenishing Cream and Smoothing Eye Serum.
Repair + Renew is based around Rosa Mosqueta oil, a rare and highly therapeutic oil, containing a natural form of retinol which boosts collagen, making it beneficial to skin tone and elasticity as well as improving the appearance of fine lines and wrinkles. The oil is pressed from the seeds of a rose from the Chilean Andes.
“We’re rebranding Rosa Fina as Repair + Renew to better align the products with our Barefoot SOS Dry + Sensitive range which is suitable for those with eczema and psoriasis or dry and irritated skin,” said Lindsay Dancaster, brand manager, Barefoot SOS. “We felt that by bringing Repair + Renew under our SOS label it would better reflect our philosophy of targeting skin issues with natural ingredients.”
The Barefoot SOS Repair + Renew three daily essentials include: Intensive Treatment Oil (previously Rosa Fina Face & Décolletage Oil) This is a nutrient-rich, nourishing and smoothing complex, formulated with Rosa Mosqueta, Argan and Evening Primrose Oils to soften the complexion and improve skin texture and elasticity. RRP £28.00
Daily Replenishing Cream (previously Rosa Fina Anti-Ageing Day Cream) This cream is enriched with skin-regenerating Rosa Mosqueta Oil, nourishing Argan and Borage Oils and collagen-boosting Vitamins A and E for a smoother, rejuvenated complexion. RRP £21.00
Smoothing Eye Serum (previously Rosa Fina Intensive Eye Serum) This serum targets the appearance of the eye area with ultra-smoothing Rosa Mosqueta Oil, Arnica and Calendula extracts to help reduce dark circles and Euphrasisa extract (Eyebright) to soothe and refresh the skin. RRP £21.00
Barefoot SOS Repair + Renew is suitable for all skin types, especially for those suffering with fine lines, dry, blemished or scarred skin, uneven skin tone, environmental damage or rosacea.
Barefoot SOS will announce further products in the Repair + Renew range in 2014.
For more information about Barefoot, please visit www.barefoot-sos.com